Home Business Tip of the Day: Why Private Label Resell Rights (PLR) Are The Ultimate Short-Cut

 

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Why Private Label Resell Rights (PLR)

 

Are The Ultimate Short-Cut

 

 

 

– by Jim Edwards

 

© Jim Edwards – All Rights reserved

http://www.thenetreporter.com

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Whether you’ve heard of it or not, PLR (Private Label

 

Rights) content makes it much easier for anyone to get content for their online business, whether for blogging, special reports, ebooks, and even social media. Buying the rights to large chunks of content you don’t have to write can turn into the ultimate short-cut for time-starved online business owners.

 

But, beware! PLR also represents a double-edged sword that can land you in some hot water with Google and article directories if you’re not careful.

 

* Save Time / Avoid Effort *

 

It might seem obvious that you’ll save a bunch of time when you don’t have to create content yourself, but it goes way beyond that. Think about it. You don’t have to do the research. You don’t have to type it all up yourself. You don’t have to wait for the bulk of the work to get done by you or someone else. So you save time and avoid effort on a couple of different levels.

 

Also, unlike resell rights where you can only resell the content without making any changes, with PLR you can change it around and re-purpose it any way you want or need without asking anybody’s permission. This flexibility to make the content your own makes PLR particularly appealing.

 

Not only can you rewrite the content, you can also transform it into completely different mediums. You can record it as a podcast; make it into screen capture video; even turn it into a print book if you want.

 

* PLR Can Save You Money *

 

PLR definitely rates cheaper than hiring a ghost writer to create something specifically for you. And, if you need something customized, it’s a lot cheaper to have something rewritten than to have it written in the first place.

 

For example, a ghost-written ebook would cost you $500 – 1,000 minimum (bare minimum). But a PLR ebook on most topics doesn’t cost more than $50 – 100. Also, a quick tour of Fiverr.com or other freelance-style sites will quickly show you services to re-write content cost about 70-80% LESS than ghost writing.

 

So you could hire someone to re-write a 10,000 word ebook for you for about $50 – $100 and do a good job. (HINT: $5-10 per thousand words is a good rule of thumb.)

 

Why so much less? Because re-writing content is a LOT easier for a writer or editor than writing the same content from scratch.

 

* The BIGGEST Mistake People Make With PLR Content *

 

Despite the obvious advantages, PLR is not without its pitfalls. If you use content everyone else can buy rights to without making any changes, you keep yourself from getting certain advantages with Google or article directories because of something called “duplicate content.”

 

Duplicate content means just that, the same content as someone else who got there before you. Google doesn’t rank duplicate content very highly and submitting content already in the article directories will usually get your account shut down.

 

The biggest mistake people make with PLR is not changing it at all and trying to use it “as is.” The best thing you can do if you use PLR is to do one or more of the following with it.

 

First, re-write it or pay to have it re-written.

 

Second, target the content to a specific group of people (niche audience), like teachers or golfers or home builders.

 

That specific angle will make it immensely more valuable and help separate you in both the reader’s minds and the eyes of Google and the article directories.

 

Third, format the text so it looks neat, tidy, and professional. Appearance matters and most PLR content comes just as raw text.

 

PLR can be a great help in your business, especially if you’re pressed for time or don’t have the expertise in a particular subject area. Just make sure to add value to it and change it around before using it in your business or posting it to your website or blog.

 

— Find out more about Jim Edwards and how he helps ebook authors and product creators at

http://www.TheNetReporter.com

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When you enter your name and email here, Mike Dillard himself will take you on a tour of Magnetic Sponsoring’s Austin Texas office and tell you all about it…

This is by Special Invitation Only and it goes away soon!

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Or…

In these 7 free videos Mike explained in simple east to understand steps how I could attract an endless stream of prospects to me ready to join and actually get paid to have these prospects come to me.

These videos have really changed the way I do my home business, and I think they can help you too.

You can get free instant access to these free videos here…

http://wwaddell.magneticsponsoringonline.com
(just copy and paste the link into your browser)

Here’s to your success,

Wes Waddell

 

 

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> Internet Marketing,Training — Wes @ 7:50 am

October 5, 2011

Home Business Tip of the Day: Words Of Wisdom From The Man of Steel…

Tip of The Day:
Words Of Wisdom From The
Man Of Steel Himself…
 

HERO: “A hero is an ordinary individual who finds the strength to persevere and endure in spite of overwhelming obstacles.” — Christopher Reeve

> Internet Marketing,Training — Wes @ 12:53 pm

September 15, 2011

Home Business Tip of the Day: Leadership!

Tip of The Day:
Maxwell’s Definition of
Leadership…

 

“Leadership is influence. It is the ability to obtain followers. When the leader lacks confidence, the followers have no commitment. A leader is great not because of his power, but because of his ability to empower others” — John Maxwell

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> Internet Marketing,Training — Wes @ 9:10 am

August 27, 2011

Home Business Tip of the Day: How To “Close” Your Prospects

Tip of The Day:
How To “Close” Your Prospects
Like A Polished Pro

 

The closer should know that when the customer says he has to “think about it,” he is simply not sold on the product yet. The closer should realize the excuse “I have to think about it,” is not a true objection that has to be overcome, but rather a bunch of words that don’t add up to anything in particular…” — “The Closers” Ben Gay III

> Internet Marketing,Training — Wes @ 3:40 pm

August 16, 2011

Old School Still Works Great & Most is FREE and Easy

HELLO SpidersWeb MEMBERS

Recently, I said to myself how can reach a totally new market who have money and the need for a web presence or new income sources?

The trick I told myself was that it had to be free or really cheap and it had to be done without the need for a computer. I figured that that way, anyone, even kids could do it.

My answer was to go Old School!

What do I mean?

I said simply go to where the prospects hang out (coffee shops, book stores, internet cafe’s, etc.) and simply drop cards into popular books, magazines, and in pant and shirt pockets while shopping as normal consumer. No pushy banter or sales talk of any kind… just handing out cards I thought they might like to read.

You all may say, wow thats sneaky or think you are too shy to do that.  I Think it is a way to reach people long term, it’s not hard, it’s not pushy, but it does take time and dedication each week to get out there in the public arena.  I really enjoy the challenge of finding new places to leave my cards.

On top of all this you can also drop your cards in cashiers hands, hand them out with tips for baggers or waiters, set them in phone booths and even in the newspaper racks with the car and home ads.

Another simple method I’ve been using also is to put my card in when paying bills. People open and take care of your payments so always include a card or two with any check or payment you make.

I know, these methods are not new and with the way email is sometimes is getting with spam filters and state law requirements, you if you really NEED to start exploring new ways to get your message out if you really want to explode your business.

You are going to have to get out of your comfort zone and go out and meet real people, indentify group leaders and take the time to train them to duplicate some of these simple old school marketing methods.

One last simple method that 99% of all successful business owners use and 99% of all who fail don’t use!

Put a simple sign on the back of your car that says:  Tired living Paycheck to Paycheck want  to earn more! rcd msg XXX-XXX-XXXX or YourDomain.com

this way, no matter where you go, you are advertising your business.

We don’t need to re invent the wheel.  Just keep it simple and show your members You Care about Them!

Have fun!

Wes

> Internet Marketing,Training — Wes @ 10:56 am

August 11, 2011

FREE Building Your Home Business on a Small Budget Video Training

This page allows you to sign up to get the free video series training showing you exactly how to build your own home business on a small budget. All in exchange for just your name, email, and phone number. Once you have signed up, you are immediately sent by email the links to the free home business training videos. You’ll love the great up to date and real information you get from them.
 
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August 7, 2011

Home Business – THE PHONE WARS

They’re Calling It
THE PHONE WARS

 

With the rise of Android Smartphones almost one-out-of-three adults in developed countries have a smartphone device within three feet of them right now. (You might even be reading this email on a smartphone!)

But what does this mean for small business owners? What does this mean to us?

It means the world is rapidly changing. That we have to adapt to the times. Or go extinct like the dinosaurs.

You see, your market won’t be reading your website or watching your videos on a desktop computer for much longer. Your Facebook friends and Twitter followers will almost certainly be mobile if they aren’t already — within the next two years.

In the meantime, the stats indicate that Internet marketing game is far from over.In fact, they indicate the opposite trend.

They indicate that smartphone users are using their phones to check their email more often on-the-go throughout the course of their work day.

But make no mistake it isn’t as easy (or as cheap!) as it used to be. Take Pay-Per-Click marketing for example which seems to be going the way of the Dodo. Or even email marketing which is now getting to be more expensive with every passing year.

In the “early days” of Internet Marketing 80-90% email open rates were not a rarity. They weren’t the rule by any means. But they weren’t unheard of.

Now most online business owners are thrilled to get 10-15%! (Think about what that really means when you have to pay to send tens of thousands of emails every day…)

Make no mistake the writing is on the wall. You had better start building your bunker now so you can fight off the bandits tomorrow. There will be blood.

However, in the midst of the bloodshed there will also be opportunity.

The opportunity to build your marketing empire using tools that didn’t even exist even five short years ago by tapping into the mobile marketing technology explosion we’re going to see in the next two years…

Baron Rothschild, a member of the Rothschild banking family, was quoted as saying:“The time to buy is when there’s blood in the streets.”

I promise you the phone wars are raging and there will be blood.

But I also promise you there will be opportunity too.

If you want to be on the winning side then you had better brush up on this attraction marketing “stuff” before it’s too late to take advantage of mobile…

The technology may change but I promise you that human nature and the principles taught in Magnetic Sponsoring will not…

Not in our lifetimes…

Yours in success,

Courtney Houde
Editor, Magnetic Sponsoring Newsletter

More Information Here

> Internet Marketing,Training — Wes @ 7:37 am

August 5, 2011

Home Business Tips Week 6 – Choosing a Home Business Name

Subject: Choosing a Home Business Name
Hello Fellow Entrepreneur,

How How is your home business (HB) coming along?  We’re doing well here at SpidersMarktingWeb HB Tips. 

Tell me have you gotten around to….

Choosing a Name for Your Business? By the way… I spell it Biz in my Email versions to help get these past the missused mail filters, just in case you ever forward this information to others.

Back on subject – One of the most important things your Home Business startup needs is a name. Your name will be the very first thing that almost all of your clients see.  It’s also a very key factor in your ranking for search engines.

You have to pick a name that says something about you and your business that people in your target market will remember easily, and gives them an idea of what your company does.

A good basic idea is to use your last name followed by what you do. Like Waddell’s Internet Marketing or Anderson’s Social Network Training. You could also add the town where you live in to the name like Anderson’s Seattle Plumbing. Search engines love this last one for local listings.

You can also leave out your name and simply become Spokane Social Network Training. This makes you sound like the first choice locally and will help target your local area.

If you are going to be dealing with the big companies you may even want to consider a more corporate sounding name. Think of a word to describe your business then add the word “Consulting” or “Enterprizes” to it.

If you’re going for a trendier home grown type of market you might want a less formal name like Kathy’s Scrapbooking.

You may want to name your business after an animal (Blue Dog RV), and use that animal in your logo too. If you don’t have a big marketing budget (most startups don’t), this is a good way to get started branding your business right from the start. For example take Geico. They use that gecko lizard on everything. What do you remember when you think of car insurance?

Always try to use as short a name as possible. If your name is fairly long, you may want to try taking two or more of the words that describe your business and then shorten them to make it one single word. So you end up with an acronym like IHOP (International House of Pancakes)… this is a great way to express what you do without having long hard to remember names.

Last of all, when nothing else seems to fit make up a name that’s catchy. Just play with your words until you come up with a name that sounds right and the best part is it will be completely unique to your business making you the trend setter… just like Google did!

Whatever you do make sure your business name is easy to pronounce, spell and remember while still telling the reader something about what you do.  I didn’t know about this info and so didn’t follow these rules of thumb on one of our companies in another niche and it’s been an uphill battle… even though we were the first and still the largest in the field.  It really made it tough to keep on the top of the search engines and to let people know what it is we do.

Don’t make the same mistake I did!  You now know better.

Once you have a few names picked out (yes, I said a few…) make sure you check to make sure no one else is using them. You don’t want to get your business started then find out that the name you want is taken or worse, trade marked.  You may even want to do some testing or have a few friends look them over and see which one is best remembered and lets them know what you do at the same time.

Well, I hope that’s been helpful to you, I know you won’t be taking your Home Business name for granted any longer… next week we’ll go over some tips to getting organized.

Until next week, here’s to your success!

Wes Waddell

www.SpidersMarketingWeb.com

> Marketing Review,Training — Wes @ 11:02 am

December 7, 2010